Prep Station
For catering sales & client care
Keep catering clients coming back One follow-up after every delivered order
When a catering order completes, Prep Station sends the client one email: your own survey, a Google review request, or a Yelp review request. Happy clients get the review link. Unhappy ones reach your team first, while the next event is still yours to win.
No credit card required · Included with sales orders · Cancel anytime
Pairs with sales orders & quotes and the CRM pipeline.
Riverside Catering
Catering feedback survey
How did we do?
Your order from Downtown Kitchen on March 3–5, 2026.
Overall, how was your catering order? (required)
How was the food: taste, temperature, and portions?
Did everything arrive on time and as ordered?
Customer feedback
Live- Average score
- 4.6/5
- Response rate
- 38%
- Waiting on approval
- 2
Latest low score
Harbor Law rated order SO-1035 2/5
How post-delivery feedback keeps catering clients
01
Hear it before they leave
A low score reaches your team the moment it is sent, while there is still an account to save.
02
Turn great events into reviews
Clients who rate you highly get the review link for the kitchen that actually cooked their order.
03
Ask without wearing them out
Cooldowns, a daytime send window, and a feedback-only unsubscribe protect the relationship.
No credit card for the live demo
Nothing sends to past orders when you turn it on
Cancel anytime
Most catering clients never complain. They just stop ordering.
A late drop or a cold pan on a Tuesday lunch rarely becomes a phone call. It becomes a quiet switch to someone else. Meanwhile your best events go unreviewed because nobody had time to ask. Prep Station asks after every completed order and sends each answer where it belongs: praise to your review page, problems to your team.
Take catering seriously
Retention is revenue. Every completed order is a chance to keep the account, or to learn exactly why you are losing it.
Score gating
Happy clients review. Unhappy ones reach you.
The client rates the order first. At or above your minimum, they are offered your Google or Yelp page. Below it, they get your internal questions instead and your team gets an alert with the score. Pick a score to see both paths.
Riverside Catering
Google review request · Rate first
How did we do?
Your order from Downtown Kitchen on March 3–5, 2026.
Overall, how was your catering order? (required)
Minimum score for the review link: 4 stars
Glad you enjoyed it!
Would you share that on Google? It helps other people find us.
What staff see
Opened the Google review link
Atlas Design · SO-1053 · Private rating 5/5
Complete a sample order in the live demo and answer the survey the way your client would.
Routing rules
Settings · Feedback · First match wins
-
1
When Had a rental incident is Yes
Don't send -
2
When Customer tag is Institution
Internal survey -
3
When Guest count is at least 100
Google review (matches the order below) -
4
When First completed order is Yes
Google review - Otherwise, the account default Internal survey
SO-1053 · Atlas Design · 120 guests
Rule 3 · Google review
Routing rules
The right ask for every client
A 120-guest gala earns a public review request. An institutional account gets your private survey. An order with a rental incident gets nothing until you have made it right. Set a default, then add rules that choose per order. The first match wins.
- Route by customer tag or type, first order, order total, guest count, order source, delivery or pickup, location, or rental incident
- Each kitchen points at its own Google and Yelp listing
- Force survey, Google, Yelp, or skip on any single order before it completes
Approvals & visibility
Nothing sends that you would not sign
Flip one switch and every email waits for approval. Leave it off and emails send on their own, and you can still hold the one client you know had a bad day, right from the order page. Every completed order leaves a row on the Feedback page, including the ones that never sent and the reason why.
- Approve, skip, or switch Google to survey in one click
- Filter responses to low scores and follow up the same day
- Score history and next eligible date on every customer
Feedback
Downtown Kitchen · Last 30 days
-
SO-1048 · Harbor Law
Order set to hold for approval
-
Survey
SO-1051 · Mason Family Reunion
Order set to hold for approval
-
SO-1053 · Atlas Design
Sends tomorrow 9:00 AM
-
Survey
SO-1054 · Riverside Clinic
Sends today 4:30 PM
-
Opened
SO-1039 · Northgate Church
Opened · waiting on answers
-
Sent
SO-1041 · Brightline Tech
Sent Mar 6, 10:15 AM
-
5/5
SO-1032 · Brightline Tech
Opened the Google review link
-
2/5 Low
SO-1035 · Harbor Law
Low private rating, so the Google link was not shown
-
Not sent
SO-1044 · Mason Family Reunion
Asked recently
-
Not sent
SO-1046 · Walk-in pickup
No customer email
-
Not sent
SO-1047 · Summit Realty
Customer unsubscribed
Riverside Catering
Mar 6, 10:00 AM
How did we do, Dana?
Hi Dana,
Thanks for ordering from Downtown Kitchen on March 3–5, 2026. Would you take a minute to tell us how it went? Your answers go straight to our team.
Thank you,
Riverside Catering
Respectful sending
Your voice, at a decent hour
Write the subject and intro for each kind of ask, preview it, and send yourself a test. The client's name, the kitchen, and the order date fill in on their own, including the full span of a multi-day event. Build the survey with star ratings, 0 to 10 scales, yes or no, multiple choice, and free text.
Cooldown
90 days after an email, 365 after a low score
Send window
9am to 7pm in the kitchen's time zone
Unsubscribe
Feedback only. Quotes and invoices still arrive
After the handoff
The order ends at the curb. The account does not.
The follow-up rides on the same sales order your team quoted, cooked, and delivered, so every answer lands next to the order it is about.
Feedback that rides your whole sales stack
It starts when an order on sales orders and quotes completes, after your Delivery Hub gets it to the client. Scores and opt-outs sit on the customer record your CRM pipeline already uses. See pricing for plans.
Questions catering teams ask
Straight answers about surveys, review requests, approvals, and not over-asking.
What does Prep Station send after a catering order?
One follow-up email per completed order: your internal survey, a Google review request, or a Yelp review request. You pick the default, and routing rules can choose per order.
Will turning it on email our past customers?
No. Feedback is off until you turn it on, and it never backfills. Only orders completed from then on get a follow-up.
How does score gating work?
Customers rate the order 1 to 5 first. A score at or above your minimum is offered the review link. A lower score gets your internal questions instead, and your team is alerted right away. Score gating is on by default; turn it off and Google and Yelp emails link straight to the review page.
Can we check emails before they go out?
Yes. One switch holds every email until someone approves it. Leave it off and emails send on their own, and you can still hold any single order from its order page.
Will clients get asked too often?
No. There is a 90-day cooldown after a delivered email and 365 days after a low score. Emails only send between 9am and 7pm in the kitchen's time zone, and clients can unsubscribe from feedback without losing quotes and invoices.
Can each kitchen use its own Google or Yelp page?
Yes. Each location can point at its own Google and Yelp listing, with account-wide links used when a kitchen has none.
Which plan includes customer feedback?
Post-delivery feedback comes with sales orders, so it ships in the Catering tier and above at no extra cost. See pricing for current plans.
Prep Station
Keep the clients you worked hard to win
Ask after every order, send praise to your review page, and hear about problems while the account is still yours.
No credit card required · Cancel anytime